Towards a Measmt. System for Hybrid Distribution Channels: Indicators, Behavior Patterns and Trust

Maximilian Teltzrow; Oliver Günther; Carsten Pohle
in: Proceedings of the 5th international conference on Electronic commerce, 2003, Pittsburgh, Pennsylvania, September 30 - October 3, 2003, ed. by N. Sadeh, M. J. Dively, R. Kauffman, Y. Labrou, O. Shehory, R. Telang, and L.e Cranor, New York, NY: ACM Press, 2003.- pp. 422-428

Integrating and Updating Domain Knowledge with Knowledge Discovery

Carsten Pohle

Paper presented at the Doctoral Consortium held in conjunction with the 6th International Conference for Business Informatics 2003 (WI-2003), Dresden, Germany, September 15-17, 2003

Pohle_2003_IntegratingAndUpdatingA.pdf Pohle_2003_IntegratingAndUpdatingA.pdf (231.3 kB)

Integrating and Updating Domain Knowledge with Data Mining

Carsten Pohle
in: Proceedings of the VLDB 2003 PhD Workshop, Berlin, Germany, September 12-13, 2003

Pohle_2003_IntegratingAndUpdatingB.pdf Pohle_2003_IntegratingAndUpdatingB.pdf (84.4 kB)

Modelling and Mining Web Site Usage Strategies

Myra Spiliopoulou; Carsten Pohle; Maximilian Teltzrow
in: E-Commerce: Netze, Märkte, Technologien, hrsg. v. Ch. Weinhardt und C. Holtmann, Heidelberg: Physica-Verlag, 2002.- S. 203-221

SpiliopoulouPohleTeltzrow_2002_ModellingAndMining.pdf SpiliopoulouPohleTeltzrow_2002_ModellingAndMining.pdf (242.3 kB)

Modelling and Incorporating Background Knowledge in the Web Mining Process

Myra Spiliopoulou; Carsten Pohle
in: Pattern Detection and Discovery, ESF Exploratory Workshop, London, UK, September 16-19, 2002, Proceedings, ed. by D. J. Hand, N. M. Adams, and R. J. Bolton, Vol. 2447 of Lecture Notes in Computer Science. Berlin: Springer-Verlag, 2002.- pp. 154-169

SpiliopoulouPohle_2002_ModellingAndIncorporating.pdf SpiliopoulouPohle_2002_ModellingAndIncorporating.pdf (99.6 kB)

Building and Exploiting Ad Hoc Concept Hierarchies for Web Log Analysis

Carsten Pohle; Myra Spiliopoulou
in: Data Warehousing and Knowledge Discovery, Proceedings of the 4th International Conference, DaWaK 2002, Aix-en-Provence, France, September 4-6, 2002, ed. by Y. Kambayashi, W. Winiwarter and M. Arikawa, Vol. 2454 of Lecture Notes in Computer Science, Berlin: Springer Verlag, 2002.- pp. 83-93

PohleSpiliopoulou_2002_BuildingAndExploiting.pdf PohleSpiliopoulou_2002_BuildingAndExploiting.pdf (71.5 kB)

Data Mining for Measuring and Improving the Success of Web Sites

Myra Spiliopoulou; Carsten Pohle
Journal of Data Mining and Knowledge Discovery, Special issue on applications of data mining to electronic commerce, 5 (January-April 2001) 1-2, pp. 85-114

SpiliopoulouPohle_2001_DataMiningFor.pdf SpiliopoulouPohle_2001_DataMiningFor.pdf (241.9 kB)

Improving the Effectiveness of a Web Site with Web Usage Mining

Myra Spiliopoulou; Carsten Pohle; Lukas Faulstich
in: Web Usage Analysis and User Profiling, International WEBKDD'99 Workshop, San Diego, California, USA, August 15, 1999, Revised Papers, ed. by B. M. Masand and M. Spiliopoulou
Vol. 1836 of Lecture Notes in Computer Science, Berlin: Springer-Verlag, 2000.- pp. 142-162

Datenaufbereitung für Data Mining: Gestaltung und Anwendung von Konzepthierarchien

Carsten Pohle
Diplomarbeit, Humboldt-Universität zu Berlin, Wirtschaftswissenschaftliche Fakultät, Institut für Wirtschaftsinformatik, Berlin, 21. September 2000

diplomarbeit.pdf diplomarbeit.pdf (808.9 kB)

Methoden der Werbeerfolgsplanung und -kontrolle im World Wide Web

Carsten Pohle
Seminararbeit zum Thema: Betriebliche und globale Informationssysteme, Humboldt-Universität zu Berlin, Wirtschaftswissenschaftliche Fakultät, Institut für Wirtschaftsinformatik, Berlin, 29. Januar 1999

Seminararbeit.pdf Seminararbeit.pdf (316.1 kB)